DoubleClick's UnityMail is licensed email marketing software that puts you in control of the email marketing process while giving you
access to DoubleClick's unmatched email marketing expertise, insight, and innovation. UnityMail's integrated database and email list
server capabilities enable marketers and publishers to build stronger customer relationships through highly targeted email campaigns,
while making the most of computing resources.
UnityMail software is reliable, flexible and scales to your needs. It integrates easily with your infrastructure, minimizing or
eliminating the need to replicate marketing and customer databases. The software is licensed based on the size of your database, so you
can grow your business at a reasonable cost.
Segment and target Your audience using any attribute in the database, or a randomizing algorithm
Personalize and customize every aspect of Your email messages, from headers (From, To, Reply To), to subject line, to message
content. Get the power to deliver customized message content based upon a subscriber's database information.
Know What's Working and What Isn't with DoubleClick Campaign Analysis and Reporting Tools
Get flexible, robust technology that end-users can handle themselves.
- Integrates seamlessly with existing infrastructure, using distributed architecture on a J2EE platform with industry standard Thin
Client Framework (TCF) interface for improved workflow and faster performance.
- Software can be customized. UnityMail's Software Development Kit provides software consultants the tools to access UnityMail
functionality through a Web Services API that Jupiter Research recognizes as one of the most robust in the industry
- Wizards guide marketers through segmentation so no database experience is required
- SSL support provides additional user interface security
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